REAL­IZE THE POTENTIAL

HERMITAGE, a magical place! Our vision is to make this unique place, nestled in a spectacular landscape directly on Lake Lucerne, an unforgettable place for our guests through informal hospitality culture, where pleasure, leisure and relaxation play on the senses the "Place to Be". Seeing people happy and providing them with inspiring experiences is our top priority. To achieve this, we use stylish comfort and live a cosmopolitan climate of hospitality. Welcome to HERMITAGE – "where Good Vibes make People Happy".

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BARBARA KOPP
CHAIRMAN OF THE BOARD OF DIRECTORS

Visualisation of the "New HERMITAGE" design plan

The present concept is a proposal for the creation of a public, green space at the transition between town and country and the strengthening of the connection between the lake and the street. An overall architectural and landscape concept emerges that is rooted in the uniqueness of the site.

HERZOG & DE MEURON – PRACTICE

Established in Basel in 1978, Herzog & de Meuron is a partnership led by Jacques Herzog and Pierre de Meuron together with Senior Partners Christine Binswanger, Ascan Mergenthaler, Stefan Marbach, Esther Zumsteg, and Jason Frantzen. An international team of over 500 collaborators including the two Founders, five Senior Partners, ten Partners, and 50 Associates work on projects across Europe, the Americas and Asia. Our main office in Basel is supported by our studios in Germany in Berlin and Munich; in Hong Kong; in the UK in London; and in the USA in New York and San Francisco; and by our site offices in Copenhagen and Paris.

The practice has designed a wide range of projects from the small scale of a private home to the large scale of urban design. Many projects are highly recognized public facilities, such as museums, stadiums, and hospitals, and they have completed distinguished private projects including offices, laboratories and apartment buildings. Awards received include the Pritzker Architecture Prize (USA) in 2001, the RIBA Royal Gold Medal (UK), the Praemium Imperiale (Japan), both in 2007, and the Mies Crown Hall Americas Prize (USA) in 2014.

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The HERMITAGE Lucerne is more than a hotel. It offers a modern lifestyle. We call this “new hospitality”. It reflects the coming together of various elements – the exceptional location, warm hospitality and a sense of well-being, respect, happiness and lived authenticity.

NEW BRAND IDENTITY

The new corporate identity, including a wide range of measures, was developed in collaboration with the renowned branding and communications agency Zelebrand International.